April 2010
13 posts
3 tags
Viacom Outlines Online Growth, Seeks New Focus For... →
” “We’ll engage audiences on every screen, on every device and every place on this planet.” - Summer Redstone Via Blending The Mix
Apr 29th
2 tags
Is The Future Of Online Video Viewing More Social?... →
Check out this webinar. One of the coolest things? “…Epix spoke about a new feature that their online site is offering that allows users to invite friends to watch movies with them.  Friends are able to sit together in a virtual private screening room, chat in real-time about the movie and use synchronized playback features to review different parts of the movie together.”
Apr 28th
3 tags
Apr 26th
3 tags
Apr 22nd
3 tags
App maker estimates iPad to be $1 billion market... →
“If the iPad were to enjoy a lucrative growth as the iPhone’s, which rose from 100 million downloaded applications in the first 2 months to 4 billion 19 months after, we can easily see the iPad’s App Store becoming a $1 billion per year market in 2 years.” This data comes from one developer’s perspective so beware. But…DAYUM. Check it.
Apr 21st
1 tag
Apr 19th
190 notes
1 tag
“You must knock on doors until your knuckles bleed. Doors will slam in your face....”
– Michael Uslan - Producer
Apr 15th
2 tags
Apr 15th
2 tags
Apr 13th
1 tag
Paramount offers movies on Seagate hard drives... →
“Most industry watchers expect TV shows and movies to be delivered via the Web through services like Hulu, YouTube or the media companies’ own services like HBO Go.” Take note.
Apr 12th
1 tag
Apr 12th
2,770 notes
2 tags
Studios Cut Film Marketing as Landscape Changes... →
Don’t delete the TV. Appeal to the emotional/ego through viral tactics and follow-up with traditional. Bottom line: CREATE stans for the product.
Apr 9th
1 tag
"Date Night" Marketing Case Study (via Movie... →
Come on son?! The strategy seems ordinary. Carrell and Fey represent two of the biggest comedians of the year. No innovative engagement here.
Apr 7th